Discover Columbia Fire is a Seattle area fire sprinkler system contractor that are experts in all areas of fire sprinkler systems and serve all of Western Washington. Columbia Fire has been a long-time strategic partner with Prologue Digital, an integral component of their new client acquisition initiatives.
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DevelopThe passion for excellence in Columbia Fire’s three core areas of service and the capabilities to perform even complex installations and repairs is unmatched in the industry and a key component in the ongoing success of the company. It was crucial to elevate the brand and emphasize the three key areas of service, new construction, remodeling, and annual inspections and repairs.
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Delivery
The resulting series of TV and digital ads featuring president and founder Marty Boonstra did an effective job of communicating the excellence of Columbia Fire’s design, fabrication, and installation of fire sprinkler systems for new construction and remodeling as well as providing annual servicing, testing and repair of existing systems. The campaign has provided a steady stream of clients and has elevated brand acceptance and trust.